The CMO’s Guide to the Social Landscape

This is the second infograph that the site has published in the last year that focuses on what ‘Top Brass’ consider important in the social landscape. Do your values align with the CMO’s?

Quick highlights:

  • StumbleUpon doesn’t add any customer communication value
  • Twitter and Facebook (not surprising) take top marks in customer communication and brand exposure

What are you going to be doing differently next year regarding your social strategy?

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