Social Media ROI Revisited [Infograph]
ROI or Return on Investment regarding Social Media is and has always been a hot topic. Some people think that it’s nearly impossible to track an accurate Social Media ROI while others believe the idea of quantifying ROI from Social Media platforms misses the entire point.
Anymore I’m not sure where I stand but it’s hard to justify spending money on programs that fail to show any results.
The guide below is something all Social Media Marketers (including myself) should plaster on the walls of their office just in case you get sidetracked from time to time. *Not to mention that being able to answer all of these questions with data will make you look really good in front of your boss.
(Source:Elisa-dbi)
